Thats what I thought too, so I ignored the package they were offering, TILL I received an sms from them and decided to check it out.
After posting here, I decided to do some research online [should have done that earlier

]
Here's what's happening....
Maxis IS providing Fibre BB to Homes too....actually, they are riding on the Unifi backbone...so you actually get virtually the same thing, with a bit of their extras....not forgetting their special price now.
RM118 for 10Mbps!
That's 31 bucks less than Unifi at 5Mbps[RM81 if you have 10Mbps on Unifi].....as for the package, everything is FREE, installation, modem, phone.....the difference is in the phone charges.
For Unifi....free to TM fixed lines, 0.10c [not sure what blocks charged] across all networks, no special rates for IDD [correct me if wrong

]
For Maxis Fibre BB....free to Maxis fixed lines,
Free 600 mins to Maxis Mobile and
Free 200 mins IDD to select countries [Aust. UK, China, India, S'pore is there].....Other Networks:
[taken from their site]
Calls to non-Maxis mobiles @RM0.09/min.
Calls to non-Maxis fixed lines @RM0.05/min local & RM0.09/min nationwide.
Calls are charged in 20 second blocks.
AND if you are Maxis Postpaid subscriber -
FREE 150mins on your mobile phone.
Now looking at this Package....a lot depends on your situation.....if you are already a Maxis subscriber, most of your friends and family on Maxis and have Family overseas, than this can amount to considerable savings.

....not forgetting the 81 bucks you save on your BB!!
To check if your area is covered, click link below, but if your area got Unifi, then you qualify.
Click Here>
http://www.maxis.com.my/home/coverage.asp#result
Link to their Package now >
http://maxis.com.my/home/plans_fibre.asp
Seems, you can apply online, call them - 123 if you on Maxis, or go over to their center - C4 can.
NOW COMES THE BIG QUESTION....is it worth it? Because the bottom line is the quality of the BB and service.
p/s
As for those concern about Maxis down throttle P2P and Torrents....my check on Low Yatt, most say no problem so far, but of course there are those who are worried
Also to note....contract is 2 years, if service lousy, you are 's@#$#@#d'
...no escape clause, got to pay the 2 years
....seems Unifi has a escape clause now, RM500....wasn't there when I signed up, but I've finished my 2 years with them, boy how time flies
Another thing....since the calls will be over VOIP, wonder how the quality?
Would love feedback from any subscriber on this Forum.